Reggie isn’t a chatbot. He’s a multi-agent system with direct access to property data and outreach pipes — built to take the research work, the ISA work and the follow-up off your plate, then page you when a buyer, a showing or a seller lead actually moves.
The Reggie you chat with orchestrates. Domain-heavy work — pricing math, outreach copy, farm strategy — gets delegated to a specialist agent tuned for it. You stay in one conversation; the right brain answers each question.
Comps, equity math and dedup run through deterministic code — the same inputs always produce the same answer. The model is reserved for synthesis: drafting copy, picking which tool to call, summarizing what came back. No made-up numbers.
Reggie directly calls property data, skip-traces owners, drafts and sends outreach, books leads on your pipeline and posts to your inbox. The chat is the interface; the work is real.
Automations are repeatable jobs you schedule on a cadence or trigger on an event. Each one is a chain of tool calls with a clear output. Three patterns Reggie runs constantly:
Reggie watches expireds, FSBOs, pre-foreclosures and absentee owners on his own schedule. When one crosses a threshold you set, he pages you where you’ll see it. You sleep through it; you wake up to who’s worth a call.
Reggie sweeps your farm, skip-traces each owner for the most-likely number, orders them by who’s most likely to list, and surfaces only the homes worth your morning.
When a listing in your farm expires, Reggie drafts the outreach in your voice and queues it for one-tap approval. You read, edit if you want, send. Reggie watches the replies and routes the interested ones back to you.
Every conversation lives in a thread. Reggie remembers what you discussed earlier — ask a follow-up and you don’t restate the context.
On a property or owner page, Reggie reads what’s on screen. “Draft outreach to this owner” works because he knows which owner.
Your farm, your team, your saved preferences and your pipeline — all in Reggie’s working memory. He won’t ask the same setup question twice.
Reggie has your whole pipeline as working memory — every contact, every deal, every signal you’ve tracked. He reads it the way a great ISA reads your database, except every minute. When something changes, he proposes the next move.
“Your reply rate on the New listing text dropped from 22% to 6% this week. Three sends went out after 9pm — moving them to mornings fixed it on similar leads. Want me to adjust the send time?”
“The Calderons toured three homes in March and went quiet. Two new listings just hit that match their search and budget. Should I draft a re-engage text?”
“418 Maple Crest Dr — owned 11 years, an estimated 72% equity, absentee. That profile lists. Comps put it near $565K vs. her $338K basis. Push this to outreach?”
Reggie isn’t asking what should I do? He’s telling you here’s what I’d do next, ok? — only possible because he has the whole pipeline open in front of him.
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